Niantic Labs, the internal Google startup that developed augmented reality massively multiplayer mobile game Ingress is being spun off as an independent company. The company will continue Ingress with new partners, according to a Niantic Labs Google+ post.
“Niantic Labs is becoming an independent company. We’ll be taking our unique blend of exploration and fun to even bigger audiences with some amazing new partners joining Google as collaborators and backers. Niantic will be building on the success of Ingress, which has been downloaded more than 12M times, has attracted more than 250,000 people to live events around the world, and has inspired users to collectively walk the distance from the earth to the sun while playing, exploring, and discovering.”
-Niantic Labs, Ingress developer
The split comes after Google co-founders Larry Page and Sergey Brin announced Alphabet, a new holding company that includes Google and other Google-launched ventures like drone delivery company Wing and human project Calico.